Ira Goldberg has been a professional numismatist for over 35 years. He currently co-owns and operates Ira and Larry Goldberg Coins & Collectibles, Inc. in Beverly Hills, California. In the company’s June 1, 1999 auction, a World Record was set as a $20 gold 1907 Ultra High Relief hammered for $1.1 million, becoming the first gold coin ever to realize over one million dollars at public auction. Prior to the formation of his own company in 1998, Mr. Goldberg served as Vice President of Superior, an A-Mark Co. (1994-1998), and prior to 1994, as owner and President of Superior Stamp and Coin Company (Beverly Hills, CA), which, at that time, was one of the largest numismatic and philatelic auction houses in the world; it was founded by Mr. Goldberg’s grandfather in 1931.

Mr. Goldberg is a widely recognized expert on United States coinage from Colonials through Modern issues; he is also a widely-respected authority on ancient Greek, Roman and Judean coinages and antiquities, as well as world gold, world crowns and minors. In addition, Mr. Goldberg has given lectures on a variety of numismatic subjects to coin clubs and numismatic organizations. He has also written feature articles for the Numismatist, Coin World, Numismatic News, The Manuscript Society, and other industry publications, and has been a contributor for many years to two of the most important numismatic reference books in the industry: The Guide Book of United States Coins (“The Red Book”) and The Handbook of United States Coins (“The Blue Book”). In the field of ancient coins, he is a consultant and contributor to A Guide to Biblical Coins. Most recently, Ira and Lawrence Goldberg co-edited Coins that Made History (Whitman).

Mr. Goldberg is a licensed and bonded auctioneer in California and New York, and is an expert cataloger. He has served as consultant and advisor to many famous personalities, such as Buddy Epsen, Joshua Heifetz, and Los Angeles Lakers’ owner Jerry Buss, building and selling numismatic collections for them, and he has handled America’s single most important numismatic item, the King of Siam Set,a record-breaking three different times - once privately and twice at auction. Most recently, the King of Siam set brought a record-breaking $8.5 million

Mr. Goldberg served on the board of directors of the Professional Numismatic Guild (member #153) for the maximum ten-year limit and as its President (1993-1995). He has also served on various committees for the American Numismatic Association, in addition to serving as an authenticator for their authentication service. Mr. Goldberg is a life member of the American Numismatic Association (LM-838), the Numismatic Literary Guild, the Manuscript Society, and other trade organizations.

In recent years, Mr. Goldberg has acted as a consultant to the Columbus-America Discovery Group regarding the find aboard the S.S. Central America, to date the largest recovery of United States gold coins of any treasure salvage operation; he is a partner in the California Gold Marketing Group, the entity responsible for the sale of the treasure. In addition, Mr. Goldberg is responsible for his company’s successful ventures into other areas of the collectibles business. He has expertise in such diverse fields as historical manuscripts, Hollywood and sports memorabilia, animation art, modern and antique jewelry, and selected areas of fine art.

Mr. Goldberg has also been an appraiser for many of the major banks and insurance companies in California. He has appeared as an expert witness, both in deposition and in court, numerous times, including appearances as appointee of the Federal Trade Commission, the Federal Bureau of Investigation, the United States Postal Service, and the Internal Revenue Service.

Lawrence Goldberg, a professional numismatist, currently co-owns and operates Ira and Larry Goldberg Coins & Collectibles Inc., located in Beverly Hills, California. In the company's June 1, 1999 coin auction, a World Record was set as a $20 gold 1907 Ultra High Relief sold for $1.1 million (hammer), and became the first gold coin ever to realize over 1 million at a public auction.

Prior to 1994, Mr. Goldberg worked for over 45 years at Superior Stamp and Coin Co. Inc. and was an owner and officer for over 20 years. Lawrence and his partner Ira Goldberg created the subsidiary company, Superior Galleries, which became one of the largest numismatic and philatelic auction houses in the world.

Since 1969, when Superior conducted its first public coin auction, Mr. Goldberg has supervised every sale through May 1998. In the late 1980's and early 1990's Superior's auctions grossed more in prices realized than any other numismatic auction house in the world. In addition, for several years Mr. Goldberg hosted a live television program, Money Talks .

Mr. Goldberg was a consultant for the Columbus-America Discovery Group. This treasure salvage operation found the S.S. Central America ship laden with the largest find of United States gold coins and ingots. The value of this find was close to one billion dollars.

In the year 1999, Ira and Larry Goldberg were part of a group that purchased the S.S. Central America treasure, valued at 100 million dollars, the largest numismatic purchase of all time -- still the world record for a numismatic purchase.

Mr. Goldberg is a widely recognized expert on all phases of United States coinage. His other specialties include United States currency, World gold and silver coinage. He is a contributor to two of the most popular numismatic reference books in the industry, The Guide Book of United States Coins ("The Red Book"), and The Handbook of the United States Coins ("The Blue Book"). He is also a contributor for many of the Krause numismatic publications. Most recently he, along with Ira Goldberg, co-edited the book Coins that Made History (Whitman).

Over the years, Mr. Goldberg has helped to assemble and auction some of the most important collections ever sold. In November of 2005, the Goldbergs privately sold the world-renowned King of Siam Set for a record-breaking $8.5 million. This was the third time the Goldbergs have sold the set, also a record.

Mr. Goldberg has been a member of the Professional Numismatic Guild (PNG #154) since 1969, and is a lifetime member of the American Numismatic Association (LM#845). He has also been a member of the American Numismatic Society since 1969. He is a licensed auctioneer in several states including California and New York. Lawrence Goldberg has appeared in depositions and court many times as an expert witness for the Federal Trade Commission, the Federal Bureau of Investigation and the Internal Revenue Service. He has also been an appraiser for many of the major banks and insurance companies in California.